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“I Was Just Surviving – Now I’m Leading Again” A Manager’s Story

Managing a Service Desk isn’t just a job – it’s a juggling act.  Leading with confidence. Between firefighting issues, handling stretched teams, and keeping customers and stakeholders satisfied, many Service Desk Managers (SDMs) find themselves in survival mode. If this sounds familiar, you’re not alone. In today’s fast-changing IT environment—where hybrid working, AI disruption, and growing expectations are the norm—evenContinue reading ““I Was Just Surviving – Now I’m Leading Again” A Manager’s Story”

F1 Cars, Casio Watches & The Secret Sauce of Digital Success

About the Author John Noctor, SDI’s Chief Customer Success Officer Dedicated to driving customer success and delivering exceptional customer experiences, John is an evangelist for continual improvement, well known for his broad range of Service Management capabilities. As well as a wealth of knowledge (stretching over 25 years) in ITSM tools, implementations and service transformation, John is the SDI’s ChiefContinue reading “F1 Cars, Casio Watches & The Secret Sauce of Digital Success”

Surrounded by Intelligence: Our New Reality 

About the Author John Noctor, Chief Customer Success Officer, SDI. Dedicated to driving customer success and delivering exceptional customer experiences, John is an evangelist for continual improvement, well known for his broad range of Service Management capabilities. As well as a wealth of knowledge (stretching over 25 years) in ITSM tools, implementations and service transformation, John is the SDI’s ChiefContinue reading “Surrounded by Intelligence: Our New Reality “

SDI Spark Conference 2025 Recap: What You Loved & Learned

What an incredible two days at Spark 2025! We’re still buzzing from the brilliant atmosphere, conversations, and fantastic feedback from everyone who attended this year’s conference. Just like every year, Spark25 brought together IT and ITSM professionals from across the world.  If you were looking for new insights, learning new concepts, that inspired feeling, or meeting new and familiar faces,Continue reading “SDI Spark Conference 2025 Recap: What You Loved & Learned”

The Chief Experience Officer’s Role in Elevating Customer Experience [Guide]

There is a growing importance of CX leadership in driving business success. According to McKinsey analysis, companies in the United States that are leaders of CX achieved more than double the revenue growth of “CX laggards” between 2016 and 2021.   As customer experience expectations rise, so does the pressure on leaders to demonstrate their impact. To stay ahead of theContinue reading “The Chief Experience Officer’s Role in Elevating Customer Experience [Guide]”

SDI Awards 2025

A Night to Remember – Thank You! What an unforgettable celebration of service excellence! The SDI Awards 24-25 brought together the brightest minds and most dedicated teams in IT service management for a night of recognition, connection, and well-deserved celebration. From inspiring finalists to victorious winners, the evening was filled with cheers, heartfelt moments, and dancing long into the night.Continue reading “SDI Awards 2025”

Celebrating Excellence: Meet the 2025 SDI Distinguished Industry Contributors

This year’s SDI Awards night was nothing short of magical as we celebrated our industry’s brilliant service desk and support teams. At SDI, we believe that true progress is built by those who go the extra mile, share their knowledge, and inspire others to grow and thrive. That’s why we introduced a brand-new award this year to honour the incredibleContinue reading “Celebrating Excellence: Meet the 2025 SDI Distinguished Industry Contributors”

How AI is Reshaping IT Jobs: Three Key Changes

How AI is Reshaping IT Jobs: Three Key Changes    A recent article by Freshworks explored the transformative impact of artificial intelligence (AI) on IT roles.   According to Freshworks’ 2024 AI Workplace report, 85% of IT departments use AI weekly, with nearly half of 7,000 surveyed employees noting improvements in productivity and work quality.  AI doesn’t only represent a newContinue reading “How AI is Reshaping IT Jobs: Three Key Changes”

Bridge the Gap: How to Improve Collaboration Between IT Support Levels

Enhancing collaboration among IT support levels is crucial for improving service delivery and boosting customer satisfaction. But there are some challenges that often hinder effective collaboration between different support levels. This article will explore: ➡️ What are the five IT support levels? ➡️ What are the common challenges between IT support levels? ➡️ The importance of enhanced collaboration   WhatContinue reading “Bridge the Gap: How to Improve Collaboration Between IT Support Levels”