Top 5 Statistics Mistakes

Posted on Wednesday 28 June 2017.

 by Mike Franchetti, SDI, Customer Insight Analyst   These days, data analysis and the use of statistics extend to a number of job roles. A desirable skill is the ability to ‘tell a story’ using data instead of merely presenting values. In order for these stories to be best sellers, there are some underlying principles of

Read More



Big Data or Good Data?

Posted on Sunday 2 April 2017.

by Mike Franchetti, SDI, Customer Insight Analyst Some time ago a documentary was doing the rounds looking into the alarming habits of one of Britain’s most obsessive ‘hoarders’. Not without sad moments, we were welcomed into a house stacked from floor to ceiling with belongings ranging from collectables, the unlikely-to-be-useful, and common everyday rubbish. The poor

Read More



MESSAGE US
close slider
  • Feel free to get in touch. To ask a question directly please submit your message using the form below.
  • Can we send you updates and offers to help you be brilliant?
  • This field is for validation purposes and should be left unchanged.
X